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Please note that this post was originally posted on the Substack, however I am adding to it now that I am moving it here!

I started blogging way back in about 2012/13ish, and that was a dedication to world unity and philosophy. I was eager to create in the written word, so that I could reach people like me out there (the polymaths as I later realized).

Over the next few years I didn’t make content much, and it wasn’t until 2017 where I brought back my blog. Even created a podcast! However I realized I could not create the organization with my limited notoriety as a person. Thus I pivoted towards building a personal brand, PolyInnovator, and from there I started doing All Three content types. Written, audio, and video (the latter taking quite a while to get used to).

Since then I’ve made other brands, such as a gaming one, or this brand “The Content Polymath”. For historical SEO purposes I’d like to list out the previous names: OmniContent, PolyInContent, and PolyTools. As the brand evolved from being about a Strategy, to taking a Polymathic approach to content, and then about the Tools you can use as a creator.

I feel that the PolyTools was the closest to success that I dreamt of, as it was the “Polymath’s Toolkit”, a spin off of my personal brand around polymathy.

However it confused people on what it was about, and lacked the search engine appeal that I think this new branding brings.

Back to that Original Strategy from the OmniContent era… I am thrilled to be on Substack once again (half a dozen times later), as I realized that I think it is finally time for me to fully use that Strategy once more. As I told my creator friend, Doc Williams, whom I share a show with called the Brand Doctors.


Super interesting with the whole strategy thing. Back in the day my old omnicontent strategy basically entailed this, but I couldn't do it. Based on mostly Automation tool limitations (or lack of tools), and also my execution. Now that I'm niched down to just the content creation topic I think the execution part will be easy, and the automation tools have finally caught up.

What I mean by this is that I would create a blog post (I’ve always been a writer first), and then create a video from that. Usually using the bullet points as a guide. Then cut out the audio from the video. I’d try to formulate what I say in the video to be useful as audio only too, such as describing any visuals on screen.

From there you could create clips, quote images, tweets, etc from all of the 3 Content Pillar Types.


HOWEVER…

It sort of failed. For one my series was the niche, and thus any episode could be any topic. Leaving momentum out the window, as for me it was more about creating a certain baseline of content back then.

The tools were not up to par, this being prior to the quarantine and all. Now with tools like Substack (video and podcast distribution), OpusClip, and Nuelink. I think I could accomplish this goal phenomenally. Of course once I get a taste of how it works, then I’ll make some posts on it as well.

I created the Content Polymath channel to teach people how to grow as creators. Particularly in this time of a Digital Renaissance of sorts.

That is all for now, and I hope you subscribe today to get a head start!


2026 Additional Context:

Why did I decide to move? Again?

Originally this newsletter started out on Beehiiv for the first two issues, as I wanted to test that tool, and it sucked. Quickly just brought it into the fold into this site, as it was around the same time I did the same with my Swimming Newsletter leaving Substack (that tends to be a pattern, just a warning for those using/wanting to use Substack).

I moved the Content Polymath off of here, and put it onto my Ghost custom site for this brand Polytools .blog (no longer up), and then I brought it back here to this site when I took that one down (it wasn't working right over there). Then I tried to give Substack another go.

This was because of the interesting podcasting features, and they even have video posts and livestreaming (latter both too broken to use unfortunately).

While it was interesting for a time, and substack notes did help me grow a bit internally. It wasn't worth the amount of technical trouble I had to face every time I posted something. Scheduling ahead of time was also annoying.

I'm going to go through all 40 or so new posts I made on this Substack, and repost them here. Ideally with additional information, and added content so it is worth it for everyone to sign back up. However unless the post I feel is super important, i.e. the multistreaming post I put a ton of effort into, then I won't be emailing them out. Simply posting, and I'll start emailing back up when I post the regular series. The PolyTools posts are going out right now until July 2026, and I have plans for next year.

I won't talk about it much here, wait for my Monthly Vlog or my Plans for Next Year post. However I'll hint at it: I am going to be doing another Content Blitz, which are multiple sprints in one go. I have everything lined up, and so I just need to execute.

Since this brand is going to be my priority I am actually going to have the PolyTools posts going out for the first half of the year, then I'll continue with regular content posts for the rest of the year. Then I also intend on continuing the pattern I started on Substack, which as each episode would be a YouTube Video and Blog Post once a week.

Meaning two newsletter posts will be going out each week (spread out), and let me know what you think about that! I have some really unique and interesting posts planned!!


If you would be so kind as to share this intro post to your world, then I would extremely appreciate it!

Comment:

Jiri "Skzites" Fiala Aug 5
Dustin, your omnichannel content strategy mirrors what we’ve learned scaling 110+ startups: diversification prevents single-point-of-failure. The polymath approach isn’t just content creationit’s cognitive arbitrage across industries. Pure strategic genius!