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When I was making posts on Substack I had intended to make a Livestream every day, or at least a video every day. Some of them ended up being full on posts, but most of them were more experimental.
Tons of great value still, and while I could post them individually. I thought it would be more efficient, and presumably more helpful you to have it all in one post. Then you can save each of these, and watch the most interesting one to you today. If context is needed I'll add a callout!
Let me know what you think of this post, whether or not it was a good idea to combine, or that I should have them separated.
🔴 Testing out the Substack LIVE - Content Creation, Multiple Niches/Polymathy, and Streaming Tools
Dustin Miller - PolyInnovator
This video wasn't sent to YouTube, so unfortunately I have to just link to the post.
Today I wanted to test out the Livestreaming feature here on Substack. I was pretty astounded when I was scrolling one day seeing a conversation live on here. I didn’t know that was a feature until very recently.
While I’m not surprised, it was still pretty cool to experience it so natively that way. Now there are two ways to go LIVE, one through the mobile app, and one through the rmtp key/url on a streaming tool on desktop.
I find that the desktop would lead to higher quality, especially in audio, so that is what I went for. While it is limited in features, i.e. I can’t bring up comments, or invite people in (after starting). You can invite people prior to starting, and it does do a pretty good job notifying people in a variety of ways.
One thing I found out as a creator, that I want to tell you right off the bat… Is that you don’t get notified that your recording is saved. Thus when I ended I tried going back to the substack notes post (which was broken, Substack team please fix that). It turns out the live video gets put into your drafts, which wasn’t inherently obvious at first.
Might I also suggest to you upcoming creators, that you consider recording it natively on your computer as well if you are using Meld Studio (like myself) or OBS. That way you don’t get the bitrate drop from streaming, and you have a copy on your computer already (instead of downloading from Substack servers).
Takeaways:
- Live streaming can enhance content creation and audience engagement.
- Substack offers unique features for video and audio content distribution.
- Ghost is a preferred platform for its versatility in hosting multiple topics.
- Polymaths should consider niche focus for effective content strategy.
- Monetization requires a multi-faceted approach for content creators.
- Building a personal brand is essential for connecting with audiences.
- Content creators should experiment with different tools to find the best fit.
- Engaging with like-minded individuals can foster collaboration and growth.
- Understanding the polymathy niche is crucial for targeted marketing.
- Creating digital products can provide additional revenue streams.
The Power of Substack and Ghost for Creators
In the call I touched on a variety of topics from polymathy or multi-niche marketing, ghost cms versus substack (particularly in the angle of polymathic creators), and even shared some tools that I thought were helpful:
- Meld Studio (Alternative to OBS)
- VDO Ninja (Podcasting Through OBS)
- OpusClip (Clipping Tool - Aff link)
I am trying to test out any feature I can on Substack currently, as I want to grow as rapidly as possible. Particularly using the skills I’ve acquired over the last decade of making content. If you’re in on that, then please chat with me, leave a comment, and subscribe to the Content Polymath!
If you want to be notified when I go LIVE in the future, then Please Subscribe to the YouTube!
Creator Coaching + Recording?
Practicing in Public: How Live Streaming Shapes My Content Strategy
Thank you to everyone who tuned into my live video! Join me for my next live video in the app. I am trying to do more coaching, but in larger groups via the Livestreaming. If you have questions about content creation, then come in the next LIVE and ask!
AI Content Warning (Only for this section): I normally don’t use AI to write my posts, at all, but I figure this Livestream was me experimenting, and I had a lot to say. Thus I wanted to distill my LIVE thoughts into words. Let me know what you think!
I’ve been experimenting lately with live streaming on Substack—not because I’m fully comfortable with it (I’m not), but because I know that practice creates progress. The beauty of streaming is that even if no one shows up live, the session itself can become a clip, a video, or part of a larger series later. Every rep counts.
What I’ve realized is that live streaming can be more than an experiment. It can be the backbone of a full content ecosystem. Here’s how I’m thinking about it.
Why I’m Leaning Into Live Streaming
I want to make more content—and faster. My backlog of ideas is endless, but execution is often the bottleneck. By live streaming for an hour or two, I can generate:
- Real-time interaction (when people drop in with questions)
- Long-form content (the full stream)
- Dozens of clips for TikTok, Shorts, and Reels
- Audio for a podcast
- Written takeaways for Substack
It’s a content multiplier. For superfans who want to watch everything in one sitting, the live stream is there. For everyone else, the repurposed pieces meet them where they are.
The Creator Equation
A concept I’ve been developing is what I call the Creator Equation:
(Strategy + Automation) × Execution = Success
When I first started, I had strategy. I was over-prepared, with ClickUp boards, Airtables, and Notion dashboards. But I lacked experience, automation, and consistent execution.
What changed everything was putting in the reps—100+ videos, 100+ blog posts, 100+ experiments. That’s when you start learning what works for you (in my case, less scripting, more off-the-cuff). Add in automation tools like Opus Clip for repurposing and Nuelink for bulk scheduling, and suddenly the equation compounds.
Bulk Creation, Batching, and Scheduling
One of the least discussed but most powerful practices is combining batching, bulk creating, and bulk scheduling.
- Batching: Record multiple episodes in one sitting.
- Bulk creating: Generate dozens of clips or assets from a single long-form piece.
- Bulk scheduling: Use tools like Nuelink to push those assets out across platforms for months in advance.
At one point, I had nearly 3,000 clips scheduled across different platforms—posting 8–10 times a day. That consistency was only possible because of automation.
Why Multi-Streaming Matters
Another underutilized strategy is multi-streaming. Gamers have been doing it for years, but podcasters and creators rarely think about it.
If I can stream once and push it simultaneously to YouTube, Substack, Facebook, Twitch, and more, I not only reach more people—I save myself from editing bottlenecks that usually slow me down.
Building a Content Ecosystem
Everything I’m doing points toward a bigger vision: a content ecosystem. That means every piece of content—live streams, podcasts, blog posts, clips, newsletters—feeds into the others. It’s not about being everywhere at once for the sake of it. It’s about building an interconnected system that:
- Reaches audiences across multiple platforms
- Allows fans to engage in the format they prefer (video, audio, or text)
- Makes repurposing natural, not forced
I’m also experimenting with giving away a free database of creator tools as a bonus for new subscribers. That kind of ecosystem-building creates trust and keeps people coming back.
The Reps and the Goal
Two philosophies guide me here:
- The First 100 Reps: You don’t truly know your voice or process until you’ve done something 100 times.
- 100 Posts a Day: A Gary Vee idea that sounds wild at first, but when you break down how many clips and posts a single live stream can generate, it’s not so far-fetched.
Right now, I’m closer to 50 posts a day across platforms. But with practice and automation, scaling up is realistic.
Where I’m Going Next
Over the next few months, I’ll be diving deeper into:
- Content formats & types (and how to master all three: video, audio, written)
- The How to Be a Modern Content Creator miniseries
- The Creator Equation series
- Bulk creation workflows
- Episodic content for personal branding
- Platform analysis (breaking down which tools and channels actually matter)
I don’t have it all figured out. I’m still learning, still tweaking, and still putting in my 100 live stream reps. But if there’s one thing I know—it’s that the future of content isn’t about creating more. It’s about creating smarter.
Your Turn:
How do you think about live streaming—as a growth tool, a repurposing engine, or just a way to practice in public?
🔴 Talking about Multistreaming!
Today’s (Aug 19, 2025) livestream was about #Multistreaming, how to do it, why you should do it, and what tools are on the market right now!
An update on YouTube horizontal/vertical?
https://x.com/nuttylmao/status/1957619349000482966
The Restreamer tool mentioned:
https://github.com/datarhei/restreamer
Here is the updated post with more added:
https://polyinnovator.space/talking-about-multistreaming/
🔴 How do I plan my Content?
Using knowledge management tools like Obsidian.md to organize and orchestrate a vast content campaign.
I’ve been treating it as free creator coaching calls too in case you want to ask me something! Here is a screenshot of what my Obsidian vault looks like, and if you want to see more check out the video above.
I’ll go into more detail about my planning system in a dedicated video down the line! Let me know if I should make it sooner!
I'll be updating this one for a new post down the line, no link as of yet, but at the end of 2025 a new plugin came out that completely changed the game for me with planning content in Obsidian!
🔴 Managing Multiple Series, Niches, and Newsletters
Thank you to everyone who tuned into my live video! Join me for my next live video in the app. If you want to see all my tags, check it out here: https://polyinnovator.space/tags/
This livestream covered what I planned for creating content in the near future. Not just on my Substack, but probably even more prudently… on my main website.
I need to do a sort of blitz again, if at least a few sprints to get it all done. However I think it will be helpful to have that baseline again.
Substack has been motivating for me, but it isn’t enough, and I cannot let my other streams of content falter too.
🔴 How Do you Become a Creator?
A simple trajectory towards becoming a creator. A recording from Dustin Miller - PolyInnovator's live video
The 300 Reps Rule for Content Creators
As it has been said a lot, you should try to get to your first 100 reps as soon as possible. However I want to expand that philosophy a bit, as I think you really start to get good after 300 reps.
That’s when the posts really start to accumulate, your skills improve drastically, and you have had enough history for platforms to know.
While you can somewhat do it faster, it is more about you and your skills in particular.
After your first 100 reps, you’ll have enough bandwidth to start the next content type as well. Then you can do both alongside. 200 reps with your first, when you hit 100 reps with the second. Then you can start the 3rd, and so forth.
Don't Delete—Your Content History Matters
This is just something important I wanted to quickly share. I cannot wrap my head around people deleting their own content.
It does not matter if your previous niche encompassed your last 100 videos, and now you’re switching. Who cares? The SEO is not going to change that much if you delete and restart. Meaning you are only shooting yourself in the foot.
Every piece of content or micro-content is a doorway to your content ecosystem. If you delete your post, or even unlist it, then it closes that doorway forever.
Master Every Format: Keys to Content Growth
Before I start getting into more strategies and tools in these upcoming posts here on the Content Polymath. I have been really driving home the fact that you need to improve your skills as quickly as possible. Sustainably.
If you are interested in those upcoming posts, then I encourage you to subscribe!
🔴 Technology Setup for Creators
A quick talk about what tools I'm using as a creator. Recorded from Dustin Miller - PolyInnovator's live video.
Dustin Miller - PolyInnovator
Again not shared to YouTube I guess, so here is the link. I don't want these disappearing to the bowels of history. Might as well backlink!
🔴 Testing Mobile Vertical LIVE
Dustin Miller - PolyInnovator
Thank you James Hicks, Sajad Sepehri سجاد سپهری, and many others for tuning into my live video! Join me for my next live video in the app.
That's all for now!
Thank you for making it this far, and maybe I should have livestreamed me making all of these posts (including this long one you're reading). However for now my livestreams will be purely educational or coaching.
If you would like to see the next one, then be sure to subscribe to the channel!!
